One of Long Beach’s best-known salons, Atlantic Studio has resided in several locations around the city in its 30-plus-year history. From its original locale on Atlantic Ave (at 226 Atlantic Ave. from 1980-1987) and 4th Street/Retro Row ( at 2310 E. 4th from 1988-2012), the streamlined salon now makes its home in the vibrant East Village at 425 E. 4th Street, sharing the ‘hood with neighbors Berlin Bistro and Fingerprints Music.
In each location, Martin rebuilt and renovated the spaces, perhaps the most dramatic of which is the new location on 4th, transformed from an office space (formerly home to JR Van Dijs, Inc., a full service real estate development company) into a modern, sleek studio.
“I graduated cosmetology school from Golden West College and began my career at a salon in the Marketplace on PCH for a year before I was able to open the first Atlantic Studio,” reminisced Martin. “I got a small business loan—and with the help of my family—I found a great 1930s Art Deco building on Atlantic Avenue on the edge of what is now the East Village.
“At the time, I choose the location because of the building, not the neighborhood, which was still in transition at that time.
Eventually, it became a great location, with a great following, and a core group of stylists. The next move was to 4th Street—way before it was incorporated into the hip Retro Row district that it is today. After 25 years in this location, it was time for a fresh start. My new mottos are ‘Build It… And They Will Come’ and ‘SIMPLIFY’ and that’s just what we’ve done! I have employed over 200 people over the years, and today our stylists have been part of Atlantic Studio from two to 28 years!”
About 425 the Salon
With its trendy New York style, opened-beamed, exposed pipes, two-level floor plan, the new atlanticstudio425 offers hair, makeup, threading, and spray tanning. What sets us apart is our experienced staff that brings the talent, passion, and creativity that this area is all about.
We offer Apple iPads at every station for surfing the web, finding style guides for your new look, and to schedule your next appointment. Text your order to Berlin across the street and your food will be delivered, or snack on our locally made ice cream and fruit bars.
Voted #1 Salon in Long Beach for 3 years
We always strive to be the best at Atlantic Studio 425, and our enormous clientele of new and returning clients is pretty reassuring evidence that we’re getting it right.
For example, in 2013 Long Beach’s Beachcomber newspaper named us that year’s Best Men’s Hairdresser and Best Women’s Hairdresser, giving us top honors in the gold category. The winners were determined from the more than 4,000 votes cast.
Needless to say, we’re thrilled and honored!